Ski

Every December, some 320–390mn people hit the ski slopes globally. As these outdoor enthusiasts know all too well, trail conditions can make or break the experience. Poor skiing conditions don’t just detract from the consumer experience, for the companies operating these resorts these could spell losses—or even threaten survival. Last season, several resorts were forced to temporarily close due to conditions. Sixty-eight countries around the world offer snow-covered ski resorts, but Alpine countries (Switzerland, France, Austria, Germany, and Italy) and the United States take the lion’s share, welcoming two-thirds of skiers in the 2021–2022 season. About 80% of the world’s ski resorts that exceed 1mn skiers per year are in Europe, mostly in the Alps region. Over the past 50 years, the Alps has experienced an 8.3% decline per decade in seasonal snow cover (November to May), according to a paper published in the journal Natur...