Education

You probably have been hearing phrases like “climate crisis,” “climate emergency” or “climate justice” more often lately as people try to get across the urgent risks and consequences of climate change. The danger is real, but is using this language actually persuasive? It turns out that Americans are more familiar with – and more concerned about – climate change and global warming than they are about climate crisis, climate emergency or climate justice, according to a recent survey we conducted with a nationally representative sample of 5,137 Americans. Moreover, we found no evidence that the alternative terms increased people’s sense of urgency, willingness to support climate-friendly policies or willingness to act. The familiar terms – climate change and global warming – did at least as well, and sometimes better, than climate crisis and climate emergency in eliciting concern, perceived urgency and willingness...

In a catchy YouTube video, British comedian Jo Brand translates a scientist’s long-winded description of the fossil fuel industry’s role in the climate crisis this way: “We are paying a bunch of rich dudes 1 trillion dollars a year to f--- up our future,” she says. “Even the dinosaurs didn’t subsidize their own extinction. Who’s the stupid species now?” Although there is nothing funny about the subject, the way she says it is funny. She speaks truth to power. She relieves the heaviness of the rhetoric. And she’s dropping f- and s-bombs with a British accent. At the start of the video, Brand comments, “If people like me have to get involved, you know we’re in deep s---”. We all need some refreshing levity nowadays – especially this year. Around the world, voters will be choosing national leaders in countries representing nearly half the human population. In many cities, states and counties, those deci...